The sales training function is most securely entrenched in companies that are marketing-driven. These organizations recognize intuitively and explicitly that their goal is to sell profitably.
When marketing occupies a preeminent position in the hierarchy of company values, sales training usually holds a position of commensurate significance. This is basically true whether a company’s sales force is comprised of only a few salespeople who report to a single sales/product manager or many hundreds of salespeople organized among cross-functional teams.
A story is a trick for sneaking a message into the fortified citadel of the human mind.
Sales Strategies and Techniques that Improve Performance
Teledec develops customized training solutions that enable sellers and sales managers to engage in compelling customer dialogues and execute the right sales activities. We start by defining your key sales success drivers and focus on improving those few that matter the most. Our training modules focus on prospecting, qualifying and intelligently analyzing customer needs leveraging technology and effective communication. We help you drive business outcomes through sustained improvement of sales force performance and productivity through effective training.
Teledec sales training modules focus on improving each area of the ‘sales funnel’:
- Prospecting / initial contact
- Identifying decision makers
- Performing Need assessment
- Making an effective Presentation
- Planning the sale
- Meeting objections
- Gaining commitment
Sales processes do not always follow this exact path or order “in the funnel”. Approaching the “sales funnel” from the prospect’s point of view offers an opportunity to use improvement tools that add value to sales process. Teledec training modules are completely customized to meet your business challenges built on your success stories. We design and develop customized training that will work within your enterprise, your employees, your partners and sales channels.
Sales training increases the performance of salespeople, resulting in increased sales, by:
- Preparing salespeople to maximize the effectiveness of each customer encounter
- Teaching salespeople a systematic selling process which makes it easier for them to apply specific selling techniques based on customer-initiated buying signals
- Improving the ability of salespeople to carry out corporate-endorsed selling strategies
Teledec’s sales process improvement training courses are designed to find better ways to sell – recognize customer needs, improve customer communication and offer an intelligent solution. Training is designed to enable your sales staff to measure cause and effect, identify steps that are problematic, and develop creative ways of improving the sales process, ultimately increasing sales successes, based on sales process improvement through sales process improvement learning and engagement.
Let us assist your organization by helping maximize your most important asset – your sales force. We take a collaborative approach in order to create a tailored training strategy that will build skills and drive sales success.